Live betting, unlike regular pre-game betting, is one of the most profitable in-play bettings. The odds move up and down as activities unfold on the field, court, or pitch. One of the teams may have the upper hand at the beginning; all of a sudden, a change in tactics or injury might alter the situation. If you know what to watch out for, live betting is one of the most rewarding markets in 22bet.
But here is the catch: live betting isn’t all about reacting to what is happening in a game. It takes a lot of quick decision-making, patience, and knowledge about how the odds move. Here is how to approach life betting.
Why Live Betting is So Exciting
With live betting, you’re not stuck with pre-game predictions. If you missed a good pre-match bet or see something developing during the game, you can still jump in. Let’s say a heavy favorite goes down early. Their odds suddenly become more favorable, giving you a chance to back them at a better price.
How Live Betting Odds Change
Live odds fluctuate based on what’s happening in real time. If a team scores, their odds to win shorten, while the other team’s odds lengthen. But it’s not just about scoring injuries; substitutions and even weather changes can impact live odds.
For example, if a soccer team gets a red card, their chances of winning drop significantly. If you react quickly, you might find value before the sportsbook fully adjusts the odds.
Sportsbooks use algorithms to update live odds, but human traders also influence them. This means odds don’t always adjust perfectly, which creates opportunities for smart bettors. If you can anticipate how a game will unfold before the odds fully reflect it, you can make profitable bets.
Key Live Betting Strategies

Look for Momentum Swings
Momentum plays a huge role in live betting. If a team starts slow but shows signs of turning things around, you might get great value on their comeback odds. The key is to recognize momentum shifts before the sportsbook fully adjusts.
Take Advantage of Overreactions
This scenario is when the live betting odds wildly shift at the very beginning of the game. For instance, if a sucker scores early in the match, the score odds will rapidly decline. It does not mean they will keep winning the match. If the odds are underestimated and if their possessions are maintained and create chances, their comeback odds are a good bet.
Assume a tennis player loses the first set but is doing much better than before. There will be an increase in the odds of winning the match, even though the match is incomplete. This could be an excellent opportunity to bet on that player with the enhanced odds.
Bet During Breaks in Play
One major mistake in live betting is to bet at the moment when the odds are changing very fast. The bookmakers can sometimes be as fast and take time to adjust the changes in the odds. Instead, you should wait for times when there are breaks in play, times such as time-outs, half-time, or stoppages when you can place your bets.
For instance, in football, halftime is a good time to reassess the game. Coaches are there to make modifications, and one can read the odds, which may not reflect the opinion of the team in the second half.